Do you find yourself up nights wondering how to improve your HVAC business? Fret no more, you’ve come to the right place. While there are many strategies for boosting business, one way to increase sales, revenue, and business is by promoting particular HVAC equipment by pointing out the benefits to your customers—benefits they would never have known about if not for your sound advice. This allergy season, educating your customers on the benefits of an air purifier could also be a benefit to you and your business.
Here are 4 reasons every one of your customers should be adding an air purifier to their home:
Air purifiers force air through a filter catching most particles .3 micrometers in size or larger. This includes pollen, pet dander, dust, dust mites, and even tobacco smoke. If your customers have family members with allergies, and many will, let them know an air purifier can help rid the air in their home of up to 90% of the most common irritants.
HEPA filters, used in most air purifiers, are excellent at capturing mold spores. Not everyone knows mold is toxic, especially to those with suppressed immune systems, respiratory disease, or asthma. In fact, mold can cause health dangers to anyone who comes in contact with it or lives in a house where it’s colonized. Your customers deserve to know how they can reduce their risk of mold exposure simply by adding an air purifier.
While most people may have a vague idea that air purifiers can help improve indoor air quality, they might not know the purifiers can remove odors too. No one likes to live in a stinky house. Tell your customers they can get rid of those lingering cooking odors, the musty smell some homes get when closed up for the winter, and even the smell of cigarette smoke by investing in an air purifier.
There are more than a few ways your customers can save money with an air purifier. These include:
There are so many benefits to having an air purifier, making them an easy sell. Use the reasons above to increase the awareness of the benefits of air purifiers and boost your sales and your business at the same time.
Could you use more information like this for your business? Find out how to become a McCall’s dealer today and get more information about how to improve your HVAC business by contacting us.